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WEBSITES TO KNOW
Virtual home decorating, color symbolism, and a kids'' emotional learning tool
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MyDeco.com
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Recently launched in beta, this UK-based DIY home decor website provides consumers with the tools to try out potential home furnishings, accessories, and color and fabric choices online before having to actually make a purchase. Site visitors can design a 3D model room which can then be virtually decorated with tens of thousands of furnishings and product selections from over 500 MyDeco home retail partners (ranging from high-end to mid-range to specialty manufacturers). Once satisfied with the "photo-realistic" look of their virtual rooms, visitors can purchase desired home decor products through the site. MyDeco.com also has a community component where members can swap tips and receive advice from established
home decorators.
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Cymbolism
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Exploring the theory of color symbolism, this new website tracks the feelings, moods and emotions of people based upon their real-time perceptions of certain colors. The site's blog provides a lengthy explanation about the history of color psychology, as well as cultural discrepancies and behavioral implications around color association, but per its mission statement, the website exists primarily to help designers make more appropriate color choices to achieve the "desired emotional effect" when creating new products and services.
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Emotes
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In another website that explores human emotions, albeit in a more playful way, Emotes are "cyber-beings with human-like emotions" that dwell inside the Internet in the land of Emotia. The website contains positively-themed games, comics, and downloads starring these emotion-prone "defenders of the Web" as they learn how to acknowledge and express their feelings in a healthy way. While the property was developed as a learning tool for children (helping them to cope with generationally unique problems like cyberbullying, media/entertainment overexposure, and extracurricular activity overload), you don't have to be a child to learn a thing or two from these little guys about keeping emotions in check and/or adhering to appropriate behavior in difficult situations.
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* trendcentral articles are designed to be trend reports, not endorsements * The Intelligence Group is a trend-forecasting and marketing Consultancy focused on Gen X, Gen Y and Tweens. For more information on our services, or to subscribe to our syndicated studies, The Cassandra Report, Tween Intelligence, Latino Intelligence, and Mom Intelligence, contact Liz Gray at 212-277-5244 or via email at egray@intelg.com.
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