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IG PICKS: A PARENT/TEEN RELATIONSHIP GUIDE, A STYLISH BIKE BASKET, AND SURPRISINGLY HIP MEDICAL PRO
You're Grounded, Carrie Bicycle Basket, and Help Remedies Plus: New lines at Urban Outfitters
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You're Grounded: How to Stop Fighting and Make the Teenage Years Easier
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Written when she was just a teen herself, Vanessa Van Petten's book,You're Grounded, provides an interesting insider's perspective on relationships between teens and their parents today. Petten, a burgeoning parenting teen relationship expert, covers the most pressing discrepancies among the modern teen/parent relationship, identifies key conflict instigators, and offers useful advice on how parents and teens can better co-exist together, if not reconcile their differences, while forging more trusting and understanding relationships.
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Carrie Bicycle Basket
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More people are passing up car trips for bike rides to do errands, but there's only so much a messenger bag can hold. Speaking to this growing eco-conscious lifestyle trend, this stylish bicycle basket doubles as a shopping basket.
As bikes have become the must-have accessory of the moment, especially in urban centers, this basket, with a design reminiscent of a vintage Swedish crochet tablecloth, is a particularly fashionable add-on. We expect bike accessories to increasingly show up in high-end design arenas.
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Help Remedies:
The Band-Aid brand may be synonymous with bandages in the US, but Help is looking to carve out a new niche in the pharmaceutical category with a line of environmentally-friendly, design-savvy medical products. Similar to Method cleaning products, Help's products are truly green (all packaging is made from 100% recycled paper pulp and is compostable) and all-natural (the brand's "Help. I have a headache" 500 mg acetaminophen pills are free of coatings and dyes), as well as sleek and modern-looking. The hope is to create a "softer" brand than most found in the ill-reputed pharmaceutical industry.
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And by the way: On the heels of their well-received Hawks by Geren Ford line, Urban Outfitters is introducing a lower-priced line by Steven Alan, called Lark & Wolff, and a lower-priced line by Charlotte Ronson, called Play By C. Ronson.
* trendcentral articles are designed to be trend reports, not endorsements * The Intelligence Group is a trend-forecasting and marketing Consultancy focused on Gen X, Gen Y and Tweens. For more information on our services, or to subscribe to our syndicated studies, The Cassandra Report, Tween Intelligence, Latino Intelligence, and Mom Intelligence, contact Alina Goncalves at 212-277-5299 or via email at agoncalves@intelg.com.
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