Super Why! : Moms and their kids cannot get enough of this PBS show that helps teach children to identify letters and other skills necessary in learning to read. 2009 will see the launch of consumer products featuring the show's literacy-powered superheroes: Alpha Pig with "Alphabet Power," Wonder Red with "Word Power," Princess Presto with "Spelling Power," and Super Why with the "Power to Read".

LazyTown : This globally popular kids' TV show - sold to more than 110 countries - is considered to be one of the few properties devoted to children's health. Encouraging physical activity among young children, main character Stephanie (played by teen-to-watch Julianna Rose Mauriello) arrives in LazyTown and persuades her new friends Ziggy, Trixie, Stingy, and Pixel to be active and go outside, instead of staying inside and playing video games. Originally from Iceland, LazyTown is huge in the UK and Mexico, where they also have live shows to complement the TV show. Current merchandise available includes DVDs, music, books, toys, and housewares, and with an office predicted to open in NYC, LazyTown will only become bigger in the US.

Roary the Racing Car: This top UK show among preschool age boys is heading Stateside this Fall. Roary is a cheeky young racecar who lives at Silver Hatch racetrack. This could be the next Thomas and Friends.

Nora the Piano Cat: Piano-playing cat Nora has risen from YouTube sensation to licensing property and can now be found on mugs, t-shirts, greeting cards, posters, calendars, etc. Might this spawn a new trend of viral video merch?

Zwinky Cuties : Tween virtual world Zwinky introduced these dolls which will be available to consumers this fall. Cuties come with an ID card that will enable their owners to register them within soon-to-launch spin-off virtual world Zwinky Cuties, where they will be able to play games, adopt pets, play dress up and throw parties.